For the launch of their much awaited gravel focused XPLR collection SRAM, RockShox, and Zipp celebrated their new era of drop bar riding by commissioning me to do a series of still life portraits of their components in my art style as well as four portraits of riders they used for a photoshoot. The company launched a new fork, cassette, wheelset, derailleur seatpost and crankset all captured in my watercolor style.
The art and accompanying materials were published in a promotional book sent out to retailers for display.
